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Playloop is an AI-assisted playtest insights platform for indie game studios. You drop an SDK in your game, the engine streams session events to our dashboard, and an AI summarizes what mattered, per session, per tester, per build. The use case is the one nobody likes admitting: watching hours of playtest footage by hand to find the friction point that lost three testers in a row.
We’re an opinionated tool, not a generic analytics platform. The dashboard is built around the rhythms of playtesting (sessions, builds, testers, environments) rather than around the rhythms of a marketing funnel. AI is the differentiator, but the unglamorous parts, event ingest, deduplication, retention, exports, have to work first.
We’re shipping in beta. We don’t fake features that don’t exist; if you see something on the marketing site, it’s in the build. We’d rather have honestly small paid plans than a flashy checklist that breaks the moment you try to use it.
Playloop is a product of Wander & Wilt Studios, an independent game development studio. The studio also makes the games we use Playloop on, which is most of the reason we ended up building Playloop in the first place. The tool started as an internal thing for our own playtests, then escaped.
The team is small. We don’t maintain a manufactured “Team” page with stock photos, if you want to know who you’re emailing, and you’ll talk to a real person who works on the product.
Waitlist, version v0.5.0. The SDKs are live in five engines (Unity, Unreal, Godot, Python, TypeScript), and the dashboard is live. Indie and Studio paid plans launch from the waitlist. We ship a couple of times a week, the changelog is the source of truth for what landed.